Get Your Business Ready for the PGA’s Korn Ferry Tour Championship in Hanover County

October 5–11, 2026 | The Federal Club

The Greater Richmond Region and Hanover County are preparing to welcome professional golf—and the visitors, fans and economic activity that come with it. From October 5–11, 2026, The Federal Club in Montpelier will host the Korn Ferry Tour Championship, bringing top professional golfers and spectators from across the country to Hanover County for the season finale.

For local businesses and organizations, especially those in tourism, hospitality, restaurants, retail and visitor services, this is an opportunity to showcase what Hanover County and the region has to offer and welcome new customers.

A Week of Opportunity for Local Businesses

Major sporting events can generate significant activity for the local economy as visitors spend time beyond the course. Guests attending the tournament may be looking for places to stay, dine, shop, explore and experience the community.  With large attractions such as Kings Dominion to historical assets such as Scotchtown, there are ample opportunities for guests to explore Hanover County.

Businesses and attractions can prepare now by making sure they are ready to welcome tournament visitors:

• Refresh your online presence. Make sure your website, Google Business Profile and social media channels have current information, hours and contact details.
• Highlight what makes Hanover special. Promote local attractions, restaurants, farms, breweries, wineries, shops and other experiences visitors can enjoy during their stay.
• Prepare for potential increased customer traffic. Review staffing, inventory and operating hours to make the most of the additional activity.
• Create a welcoming experience. Consider special promotions, tournament-themed offerings or ways to encourage visitors to return to Hanover County.
• Share your story. Use social media to promote your business and let visitors know what they can discover in Hanover.  Be sure to use these hashtags: #KFTChampionship #KornFerryTour #VisitHanoverVA #HanoverVA #AshlandVA

Help Visitors Discover Hanover

The Korn Ferry Tournament is more than a week of world-class golf.  It’s an opportunity to introduce visitors to Hanover County’s businesses, attractions and hospitality.

Tourism-related businesses can use this event as a chance to turn tournament visitors into future visitors by showcasing the experiences that make Hanover County a great place to visit, work and do business.

Mark your calendar: October 5–11, 2026. The Korn Ferry Tour Championship is coming to The Federal Club, and Hanover County businesses have an opportunity to make the most of the week.

For more information about the Championship Tournament, visit: https://www.kornferrytourchampionship.com/.

Learn more about Hanover County and discover local businesses and attractions at VisitHanoverVA.com.

Learn more about Richmond Region Tourism and regional businesses and attractions at VisitRichmondVA.com.