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Hanover’s Perspective

Hanover County Welcomes The Vitamin Shoppe’s Flagship Distribution Center

Hanover County welcomes its newest member of our corporate community with the announcement of The Vitamin Shoppe’s decision to locate and construct a 300,000 SF distribution center in the Virginia Transportation Park, which is located on Washington Highway/Route 1 in the Town of Ashland.

The Vitamin Shoppe, Inc. (NYSE:VSI), with more than 550 company-owned locations in 38 states and Puerto Rico, is dedicated to helping people fulfill their health and wellness needs.  The Vitamin Shoppe is a leading specialty retailer and direct marketer of nutritional products ranging from vitamins and minerals to nutritional supplements, herbs, sports nutrition formulas, homeopathic remedies, and health and beauty aids.  In the United States, more than 150 million people take a dietary supplement every day.

The Vitamin Shoppe offers more than 18,000 items from more than 400 name brands.  Consumers can choose from the most trusted names in Health & Wellness, Sports Nutrition, Weight Management, and Personal Care.  In addition to its retail stores, The Vitamin Shoppe conducts business through its national mail order catalogs and website,

In addition, The Vitamin Shoppe is an engaged member of the communities they serve.  The company and their associates, known as Health Enthusiasts, support vital charitable programs such as Vitamin Angels, the National Multiple Sclerosis Society and the Kids in Distressed Situations (K.I.D.S.).  The company is also a strong supporter of health and wellness campaigns including “Life Supplemented” sponsored by the Council for Responsible Nutrition.

Since opening their first store in 1977, The Vitamin Shoppe has grown, not only in size and product selection; but also in the ability to inform and educate customers.  The Vitamin Shoppe is recognized as an innovator in providing product information, associate training, and customer education.  Online, customers will find an extensive collection of up-to-date health and wellness information.  At each store location, consumers will find a comprehensive Learning Center which offers free access to vital information about key health concerns and products.

The Health Enthusiasts who work at The Vitamin Shoppe are the most knowledgeable associates in the industry. The company prides itself on the training and certification of associates through vigorous classes, both online and in the stores. With a proprietary online learning website, Vitamin Shoppe University has a series of classes to help Health Enthusiasts improve their knowledge and skills in order to assist customers and grow within the company. In addition to this training, store managers attend a yearly product conference.

To see the formal location announcement from Governor’s office, click here.